by Fiona | May 14, 2020 | Marketing
Undoubtedly the trends and future of video content marketing are gaining popularity every year. Marketers must not be surprised when video contents are getting the most engagement and performing better than other content forms such as text, blog posts and the like. We... by Fiona | May 9, 2020 | Marketing
Creating great videos is not just a matter of having the right tools but executing the production flawlessly. A great video can be ruined by poor audio. On the same note, a video that does not deliver the intended message to the audience would be a failure, no matter... by Fiona | May 7, 2020 | Marketing
Nowadays, most marketers obsess over how they can amplify their content’s reach as much as possible. More views means more leads and customers, right? While this convention can be true, it’ll only pan out if you optimize your videos for your audience... by Fiona | May 3, 2020 | Marketing
Videos continue to be one of the most effective channels for customer engagement. Wyzowl reports that potential customers are 84 percent more likely to buy a product if they have watched a product video. The challenge for brands, however, lies with making sure that... by Fiona | May 2, 2020 | Marketing
Marvel studios may have paused production on their next superhero blockbuster but that doesn’t mean brands are powerless when it comes to making video. That’s right it doesn’t have to be all doom and gloom or Zoom for that matter. There are a number...